Category: Uncategorized

Not Selling in the coronavirus environment: Maybe the best questions you can ask your customers

I am still hearing frequently it is considered “tone deaf” to try to drive a sales opportunity forward with many customers.  Consistent with this theme, Avi Smith-Rappaport, President of We Care Computers in West Hartford, CT has been asking business colleagues and friends “Do you have everything you need?”  Avi recently told me this question […]

Selling in the coronavirus environment: Managing your Sales Manager

Depending on how your company is addressing challenges with sales reps’ performance due to the restrictions, communication with your manager may be more critical than ever.  Thinking ahead and proactively communicating with them (vs. waiting for them to track you down) are the keys to this going well.  Here are some important considerations and some […]

Selling in the coronavirus environment: Presentations, proposals need to speak for themselves!

How is the use of video conferencing impacting how your presentations are going?  Are the same slide presentations and proposal documents working well?  When we were all presenting in person, we could leave certain aspects of the proposals for conversation because it was easy to read the customer’s interest level.  Spending some time reviewing your […]

Want a higher close ratio?

It is relatively early in the fiscal year for most companies.  If your year did not start as you hoped and/or was derailed by the coronavirus situation, now is a good time to look at how you can get more out of your effort.  While working harder may result in more deals closing, adjustments in […]

Getting the customer’s attention in challenging times

The current coronavirus situation is, of course, creating enormous challenges for many businesses.  Challenges of this magnitude will turn the customer’s attention internally.  They are less likely to “make a change” in the midst of these issues.  How can you provide value and/or get their attention? Identify the challenges they are facing Focus every possible […]

Looking for a new sales role? How to impress the hiring Sales Manager.

In my post on 3/4/2020 the focus was on differentiating yourself in the interview process by doing homework on the company and contacts…becoming an expert.  Let’s assume you have done the homework and you clearly understand the company’s strategy/trends, background on the contacts, decision process, decision criteria and timeline.  You should now assume your competitors […]